A company style is also reflected by its selling style. As everything at Cereria Terenzi is continuously evolving, we have a dynamic and diversified attitude also in the marketing of our products. This diversification is accomplished either through different brand positionings, and through a wide range of product lines specifically designed for each distribution channel.
Our main goal is to make maximum use of the exhibition space: that’s why we help our partners by providing them all the display material, even custom-made solutions, such as our “La Bottega del Ceraio” corner. In addition to our priceless experience, we also provide useful communication material regarding both our products and candles culture in general.
And to this end we have published with Giunti Editor the first Italian book on candles, entitled THE PERFECT LIGHT, where the secrets on candles are revealed through a journey in the history of this wonderful product. This essay is filled with practical tips for safe purchases in terms of health and environment.